Berjaya TeenStar Challenge to kick off with roadshows

PETALING JAYA: Berjaya TeenStar Challenge 2018 (BTSC 2018) will be held for the third consecutive year to provide a platform for young performers to hone their talents in solo singing, cultural dancing and modern dancing.
The competition is open to all Form 1 to Form 6 (Year 7 to Year 12) students nationwide. The key partners of BTSC 2018 include Berjaya Starbucks Coffee Company (Starbucks), Kenny Rogers Roasters (KRR), Cosway (M) Sdn Bhd (Cosway) and Berjaya University College (UCB).
It is supported by Wendy's and Borders. With more than RM50,000 worth of prizes to be won, it is expected that the competition will continue to excite and engage the youth community.
Berjaya Youth (B.Youth), a youth empowerment initiative by Berjaya Corporation Berhad, announced its launch today.
"Having seen tremendous response and interest from the previous competitions, we are pleased to present the third edition of the Berjaya TeenStar Challenge for teen hopefuls to showcase their skills and further pursue their creative talents," said Judy Tan, Senior General Manager, Group Corporate Communications, Berjaya Corporation Berhad.
"We have seen many talented and passionate youths who took the opportunity to express their creativity and showcase their skills through the competition. We are eager and excited to see what the teenagers have for us this year"
BTSC 2018 will kick off its roadshows in January targeting 130 schools in the Klang Valley, Selangor, Putrajaya, Negeri Sembilan and Melaka with the zone auditions taking place in the each state.
Students residing outside these zones are encouraged to participate by submitting their audition videos to the organiser for evaluation. Details on participation are available on www.berjayayouth.com.
Selected participants from the zone auditions will move on to the preliminaries whereby participants will be chosen by four competing teams led by four key brands i.e. Team Starbucks, Team KRR, Team Cosway and Team UCB, with the help of a panel of judges.
The panel of judges include local performing artists who are experts in their own fields. The chosen participants of each brand partner will compete for the top spots at the Grand Finals, slated for August 2018.
B.Youth will also organise technical workshops and training sessions led by the judges, before the preliminaries and before the Grand Finals, to coach participants on their technical skills and better prepare them for the competition.
Last year, the Berjaya TeenStar Challenge 2017 garnered the interest of over 3,500 young hopefuls through auditions and roadshows held in the Klang Valley, Putrajaya and Negeri Sembilan of which approximately 700 participants made it through to the preliminaries.
Subsequently, the Grand Finals was an intense affair, with 162 finalists eagerly vying for the top 3 placements in the different competition categories. B.Youth hopes that this platform will be a stepping stone in their journey of self-discovery in the world of performing arts, both personally and professionally.
For more information and terms & conditions of Berjaya TeenStar Challenge 2018, please visit www.berjayayouth.com or www.facebook.com/berjayayouth.