Destined for a bright future

SIX years ago, Vivien Cheng could hardly envision herself joining her family-run business, but today, the 29-year-old is the executive director of Parkson Retail Asia, a conglomerate that spans across major cities in Malaysia, China, Vietnam, Indonesia and Myanmar.
“My parents did not quite emphasise on inheriting the family business when I was younger, instead, they granted me the freedom to pursue [my choice of studies],” said Cheng, who majored in engineering in university.
“Shortly after graduating from university, my father suggested that I try joining the company and perhaps I could find something [in] my interest.”
Cheng has benefited from her experience working under her father and alongside respected colleagues, allowing her to learn and gain a foothold in this retail landscape.
Do you often feel the pressure working alongside your family?
“It’s a yes or no answer. Of course, like most parents, they tend to have certain expectations [for] their children, though I always try my best to contribute to the company and produce the best result, I see it as a motivation, rather than calling it a pressure.
“I find that working with my family is much suitable for me, in cases where I’m not familiar with [the situation], I can always consult with them, or ask for advice when facing challenges. I know for a fact that they will be there to support me.”
Where do you draw the line between family and work?
“I don’t think there has been a specific line or boundary when it comes to that. When I’m in the office, we respect each other’s work and position in the company.
“Sometimes after work, I certainly wouldn't mind talking about work with my family, like[about] what I’m working on at the moment, or sharing some of my dilemmas with them.
How do you get past conflicts and disagreements?
“It’s really common to have disagreements and clashing opinions when it comes to work, but since we are all family, we will always sit down and discuss together to share our respective input.
“And because we are family, it becomes much easier for us to understand each other and come to a conclusion. Often so, we end up merging these opinions into one idea that works better.”
Can work still be fun especially when you’re working with family?
“I was actually really glad when I was told that I can work together with my sister in the same building. A lot of times, we share with each other about the funny encounters or jokes.
“Other times when we had the chance to go on a business trip together, it’s always fun for us since we are of similar age, and it’s good to have someone to accompany me.”
What is the main challenge of running a business that is associated with your family legacy?
“It’s the different set of opinions that sometimes come off as a challenge, but I’ve been learning a lot from those who are older than me, they have much more experience in an array of expertise.
“Of course, sometimes I will have a different [perspective] as someone from the younger generation.”
How do you define a good leader?
“[Being] a good leader is never about the title or the position you hold. A good leader has to listen to the people, understand their mindset and figure out what they want.
From this, you will know how to guide them, inspire and lead them to the destination that we should all go together. It’s about growing people instead of micro-managing them, it is to lead them forward to another level.”
Who is the most influential person in your life?
“Apart from my dad, my mum plays a big part in my life. When I was young I didn’t get to spend much time with my dad since he was always busy with work.

“And for that reason, I’m really happy and thankful to my mum; she gave me the freedom to choose whatever I like to do, but not to the extent of spoiling me.
“I’ve learned so much from her, on how to respect people, how to treat them, and most importantly helping others in time of difficulties. She taught me to always think about the people around me, and picture myself in someone else’s shoes to understand better and help them.”
What do you do to unwind after a long day at work?
“I’m just like everyone out there. After work I will go back home to have dinner with my family, sometimes I will watch movies with my sister at the cinema.
“However, recently I find that working out at the gym can really help to de-stress after a long day at work, so I think I will definitely be hitting the gym more often, it makes me feel more energetic and refreshed the next day.”