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Thursday, January 1, 2026
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Visit Malaysia 2026 campaign launches nationwide with state-level welcomes

States across Malaysia kick off the Visit Malaysia 2026 campaign with special welcoming events at airports, ferry terminals and land borders to boost tourism.

KUALA LUMPUR: States across Malaysia launched their Visit Malaysia 2026 (VM2026) campaign today with welcoming events at key entry points.

In Pahang, arrivals at Sultan Ahmad Shah Airport in Kuantan were greeted by State Unity, Tourism and Culture Committee chairman Leong Yu Man.

The state is targeting 15 million visitors this year with projected tourism revenue exceeding RM13 billion.

Terengganu welcomed 394 passengers at Sultan Mahmud Airport with gamelan music and VM2026 mascots.

State Tourism, Culture, Environment and Climate Change Committee chairman Datuk Razali Idris said the state government will work closely with the federal government.

Negeri Sembilan launched its programme in conjunction with Visit Negeri Sembilan 2026.

State Tourism, Culture and Arts Action Committee chairman Nicole Tan said the initiative aims to promote Port Dickson as a key destination.

In Melaka, 160 tourists from Dumai, Indonesia, arriving via ferry received a special welcome led by Tourism Malaysia officials.

Sarawak’s Minister for Tourism, Creative Industry and Performing Arts Datuk Seri Abdul Karim Rahman Hamzah welcomed visitors at Kuching International Airport.

Celebrations were also held at five land entry points and four airports across the state.

Sabah’s Tourism, Culture and Environment Minister Datuk Jafry Ariffin officiated the state-level ceremony as Sabah targets four million tourist arrivals.

He highlighted UNESCO-recognised sites like Mount Kinabalu as main attractions.

Perlis is also targeting four million tourist arrivals, up from 3.5 million last year.

Menteri Besar Mohd Shukri Ramli said 12 major programmes will be implemented under Visit Perlis 2026.

Perak has identified three main tourist entry points: Sultan Azlan Shah Airport, the Ipoh railway station, and the Bukit Berapit ICQS complex.

State Tourism, Industry, Investment and Corridor Development Committee chairman Loh Sze Yee said Perak is offering more than 100 attractive tourism products.

“We are also intensifying promotional efforts across various platforms,” he said.

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