Hygiene, accessibility and sustainability central to first impression of country and global competitiveness, says expert
PETALING JAYA: When tourists think of Malaysia, landmarks, cuisine and culture often come to mind.
However, Universiti Teknologi Mara Selangor deputy rector Prof Dr Mohd Hafiz Hanafiah noted that first impressions frequently begin in an unexpected place – public toilets.
As the country prepares to welcome visitors for Visit Malaysia 2026, the hotel and tourism management expert emphasised that clean, accessible and well-maintained public toilets are no longer a minor detail but a key factor in Malaysia’s tourism competitiveness.
Mohd Hafiz highlighted that simple yet practical measures could significantly enhance the experiences of visitors.
“Local authorities are upgrading public toilets, ensuring businesses comply with hygiene regulations, improving signage and walkways, maintaining cleanliness in public areas and using apps such as MyWC to resolve issues quickly,” he said.
“These efforts collectively help visitors enjoy smoother and more reliable travel experiences across the country.”
Sustainability also remains a priority.
Proper wastewater management, upgraded facilities and initiatives such as the Tourism Outstanding Toilet and Hygiene Awards encourage responsible behaviour among tourists, businesses and local communities.
“Better toilets mean cleaner destinations, happier visitors and more sustainable tourism nationwide,” he said.
He added that Malaysia could further distinguish itself globally by combining cleanliness with accessibility and innovation.
“Family-friendly and barrier-free facilities, smart tools such as real-time monitoring and digital rating systems help build trust with visitors while promoting sustainable practices.
“This approach strengthens Malaysia’s image as a green and responsible travel destination,” he added.
Despite progress at shopping centres and highway rest stops, challenges persist.
Some public toilets continue to have unpleasant odours, wet floors and a lack of basic necessities such as soap and tissue paper.
“Public toilets matter more than many realise. A single bad experience could make tourists feel unsafe or uncomfortable, affecting their overall perception of the country,” he explained.
Looking ahead to VM2026, Mohd Hafiz urged both locals and visitors to play a role in enhancing the travel experience.
“Malaysians contribute by keeping public spaces clean and extending warm hospitality. Visitors can look forward to upgraded facilities, improved hygiene standards and enhanced tourism sites. Together, we can create responsible, meaningful and memorable experiences,” he said.
He added that Visit Malaysia 2026 represents a journey towards a cleaner, more sustainable and welcoming country, where hosts and guests alike contribute to a world-class tourism experience.
