NAWEM partners with BRICS WBA to establish a regional office in Malaysia, boosting market access and collaboration for women entrepreneurs.
KUALA LUMPUR: The National Association of Women Entrepreneurs of Malaysia and the BRICS Women’s Business Alliance have signed a Memorandum of Understanding to establish a BRICS WBA Regional Office in Malaysia.
NAWEM will serve as the alliance’s exclusive Malaysian partner to strengthen cross-border cooperation among women entrepreneurs.
The regional office aims to enhance market access, support knowledge exchange, and expand business networks between Malaysia and BRICS countries.
NAWEM stated the partnership underscores a shared commitment to advancing women’s economic participation through sustainable collaboration.
The MoU exchange was witnessed by the Tengku Permaisuri of Selangor, Tengku Permaisuri Norashikin, during the WE2025: Future in Motion opening at the Malaysia International Trade and Exhibition Centre.
The event was attended by over 500 guests, including Deputy Minister of Economy Datuk Hanifah Hajar Taib and former Kosovo President Atifete Jahjaga.
NAWEM deputy president Saliza Abdullah and Anna Nesterova, chairperson of the Russian Chapter of BRICS WBA, exchanged the document.
NAWEM, established in 1993, is Malaysia’s first multiracial women entrepreneurs association.
BRICS WBA was founded in 2020 during Russia’s BRICS chairship to promote women’s leadership and business cooperation.
The ceremony coincided with the opening of WE2025, a three-day programme featuring a leadership conference and trade exposition.
