BURGERS, an all-American favourite, are increasingly popular all over the world. They are extremely adaptable foods that may be requested and eaten at any time of day. If you are a fan of both burgers and waffles, then the spot to go for these tasty treats lies in Desa Sri Hartamas. Malaysian duo Shaq and Johann are the co-founders of Fowlboys. theSun spoke with them about their journey operating Fowlboys, and how its rapid growth has resulted in three separate branches in such a short period of time.
According to Johann, the inspiration for Fowlboys originated during a vacation to Australia in 2019. While in Sydney, he came across a fried chicken joint/streetwear business. When he returned from Australia, he conveyed the concept to Shaq, and they both agreed that it would be an excellent product to promote in the local market. After numerous attempts, they succeeded in making their own buttermilk fried chicken sandwich. Fowlboys was launched in March 2020.
The lads had a steep learning curve at the beginning because they had no prior F&B expertise. Because they were a home-based business – operating out of Shaq’s apartment – one of the main obstacles was arranging logistics for their deliveries, because they weren’t yet authorised on any delivery platform.
