EYEWEAR has evolved from a practical necessity to a defining accessory, one that signals attitude and identity. The latest 2025 collections from different brands capture this shift with striking clarity. These brands offer a lens into how eyewear is worn today in Malaysia and beyond.
Boss
Presented in a timeless black-and-white campaign fronted by tennis star and Boss ambassador Matteo Berrettini, Boss Eyewear reaffirms its ethos of style-driven self-determination. The 2025 collection channels this message through sleek silhouettes crafted from sustainable materials, ultra-thin hard acetate, stainless steel and Acetate Renew, which blends recycled and bio-based content. There is a quiet confidence to the Signature Light line, which features ultra-slim frames with signature Boss stripes and clean wire-core details.
For those who lean towards bolder statements, the Signature Bold line presents opticals and sunglasses with chunky constructions and transparent layering, accented subtly with embossed logos. Meanwhile, the Carbon Fiber range speaks to performance-driven wearers who value durability, lightness and a refined edge. Across the board, be it for men or women, Boss delivers clean lines and clear intentions.
