KUALA LUMPUR: Emina, Indonesia’s leading skincare and cosmetics brand for teenagers, has further strengthened its presence in Malaysia with availability on Shopee, Tiktok, and on major health and beauty care chain, Watsons.
Emina was created with the purpose of fulfilling the needs and wants of teenagers, its skincare, cosmetics products and packaging are specifically designed to appeal to teen users, and formulated to be teenage girls’ beauty bestie!
While carrying the tagline, “Born to be loved”, Emina invites every woman, especially teenagers to live by the love, joy and dream principles, encouraging them to dare to be their unique personality and flaunt their own beauty.
When speaking about the brand’s entry into Malaysia, Clarissa A. Gunawan, Group Head of Emina Cosmetics said, “Emina has positioned itself as one of the leading skincare and cosmetics brands for teenage girls in Indonesia”.
“This is simply because we understand them – their skin and their beauty goals. We are excited to bring our expertise in teenage skin to the Malaysian market to become every girl’s beauty bestie, through our stellar line-up of products,” said Clarissa.
““While we’re at it, we look forward to instilling Emina’s playful spirit across the country. “
The star among its collection is the Emina Bright Stuff series of skincare products, as well as a variety of cosmetic products such as Glossy Stain.









