Kemas kindergarten recognised as a trusted brand in early childhood education

PUTRAJAYA: Kemas (community development department) kindergarten transformation programme began to bear fruit when it was selected as this year's most trusted brand in Malaysia by a family magazine reader's digest.
The recognition, in the form of Gold Award in the Early Childhood Education category, was based on votes and an online survey of 8,000 respondents about their views on pre-school education system in Malaysia.
Minister of Rural and Regional Development Datuk Seri Ismail Sabri Yaakob said the award was proof that Kemas kindergarten was among the best and was comparable to services provided by private kindergartens.
"This achievement dismissed all the negative reaction of some parties who often underestimate the quality of education in Kemas compared to private kindergartens," he told reporters after attending Community Dialogue TN50 @ KKLW: Early Childhood Education here today.
In the survey, respondents were asked on matters related to trust and reliability, innovation, quality and social responsibility, credibility and understanding the consumers' needs.

Apart from Kemas, other Reader's Digest's Gold Award recipients were Q-Dees and Smart Readers, both operated by private owners, he said.
Launched in 2016, the Kemas kindergarten transformation implementation involved three main modules, namely Islamic Education Appreciation, inculcating the spirit of patriotism among children, and self-confidence programmes.
In the dialogue today, Ismail Sabri said the participants were giving suggestions for improvement to strengthen the early childhood education including the importance of the use of digital technology and innovation in learning.
He said the content of the dialogue, with the appearance of two Kemas icons namely the Malaysian Islamic Development Department's (Jakim) Syariah Index unit assistant director Mohd Hariri Mohamad Daud and preschool teacher Noorjahan Sultan, who was recognised among the 50 best teachers around the world by Varkey Foundation, would be submitted to the cabinet meeting.
The views and aspirations generated during the dialogue session would also serve as a guide in formulating strategic planning and preparation of the Rural Development policy framework before it is presented to the public in August, he said. — Bernama