Dream big

Kim May Chee, more fondly known as Kim among loved ones, is an entrepreneur and a businesswoman. More specifically, she is the owner of COCOdry, the first blow dry bar in the country that aims to empower women to feel more confident about themselves through salon treatments.

Since establishing its footing last year, COCOdry has gone on to serve and inspire individuals from all across the country.

In this interview, she speaks about the steps she took, hurdles she has faced and lessons she learnt along the way while building her very own company at the age of 26.

Taking daring risks

In the world of business, entrepreneurs are always encouraged to take risks in order to grow their companies. Having said that, there is an unspoken rule that every entrepreneur lives by – that the pros to every part of their business decisions must always outweigh the cons. In Kim’s case however, she had more to lose, considering the limited experience she had in running a business.

“I had so much that I had to figure out along the way, such as raising funds, getting the right partners, hiring the right team and so much more! It was scary particularly after realising that my next paycheque is not guaranteed, and that I may even lose all my savings,” said the Penang native animatedly.

Nevertheless, Kim believed in her vision, and refused to back down despite the many doubts she faced from clients and sponsors alike. After a year of research in the field, Kim flew to the United Kingdom to speak with three blow dry bar owners to understand their success. More specifically, to understand how she could emulate their working principles into an Asian community like Malaysia.

“After a year of research, I found that there was a gap in the Malaysian market. In fact, there were many issues faced by customers while visiting regular salons.” Hence, this gave Kim an opportunity to explore and embark into an uncharted area in the Malaysian beauty industry.

“I wanted to start a business that resonates with the values that I believe in – women empowerment, community building and sustainability. Sometimes, it’s the smallest change that will bring upon big impact. Being able to impart those values by creating a new category in the Malaysian beauty industry is quite rewarding.”