the sun malaysia ipaper logo 150x150
Friday, July 24, 2026
28.5 C
Kuala Lumpur
the sun malaysia ipaper logo 150x150

EU plans 2 euro fee for low-value parcels in setback for Shein, Temu

BRUSSELS: The European Union is set to propose a 2 euro ($2.27) handling fee for low-value e-commerce packages coming into the bloc, as it struggles to deal with the billions of goods sold by online platforms such as Shein and Temu to European consumers.

EU customs authorities handled some 4.6 billion low-value packages bought online in 2024, 91% of them coming from China and a doubling from 2023.

The European Commission in February said it would remove the duty-free treatment of low-value consignments worth no more than 150 euros, but not until 2028. The Commission also said it would explore the possibility of an e-commerce handling fee.

The fee needs approval from EU governments, which have not yet discussed it, and the European Parliament. France called for such a measure last month.

The EU executive said the fee would cover work to ensure compliance of the huge number of parcels with EU rules, such as for toy safety, and would be incurred by the online retailer, rather than by customers.

“With 4.6 billion packages, you can’t really have proper controls and to introduce it costs a lot of money and therefore it’s fair to ask Alibaba, Temu or Shein to pay their fair share of the cost,“ Bernd Lange, chair of the European Parliament’s trade committee, told reporters on Wednesday.

Alibaba, Shein, and Temu did not immediately respond to a request for comment.

China’s foreign ministry said it hoped the EU would abide by its commitment to openness and “provide a fair, transparent and non-discriminatory business environment for Chinese firms”.

The Commission has put forward a proposed 2 euro handling fee per parcel delivered directly to the customer or a smaller 50 cent fee for parcels handled by a warehouse within the EU.

The United States this month scrapped its “de minimis” policy that allowed duty-free entry to parcels worth less than $800.

European retailers say the existing duty-free policy gives Shein and Temu an unfair advantage.

Online retailer Zalando, which sells branded clothes in 25 European countries, told Reuters it welcomed the fee proposal, but said the removal of the customs exemption threshold should be fast-tracked.

The handling fee “could be part of the solution to remedy the unfair competition from Temu and others,“ said Stephan Tromp, deputy managing director of German retail association HDE. “At the same time, the duty-free limit of 150 euros must be abolished.”

Europe’s biggest fast-fashion retailer, Zara owner Inditex, declined to comment on the fee plan.

In a BBC interview earlier this month, Inditex CEO Oscar Garcia Maceiras backed the removal of the duty-free policy to ensure a “level playing field” with the same rules for all competitors.

STAY AHEAD OF THE CURVE

Join our community for instant updates and exclusive content.

Join Telegram Channel

Related


spot_img

Latest News

RZOLV and Alkemio Bioscience forge strategic collaboration to advance rare earth and critical minerals...

RZOLV Technologies has signed a non-binding letter of intent with Argentina-based Alkemio Bioscience to jointly develop an integrated modular platform for recovering, separating and refining rare earth elements and critical minerals, paving the way for pilot-scale validation and commercial deployment.

“Across the Table” – Iconic chefs come together for luxury dining series at The...

The Naka Island, Phuket, will host the "Luxury Dining Series: Across the Table" from 12–15 August 2026, featuring Michelin-starred chefs, renowned mixologists and immersive culinary experiences that celebrate fine dining, Thai hospitality and the island's rich culture.

Shopee strengthens support for Malaysian businesses with new growth initiatives

Shopee Malaysia has introduced new seller growth initiatives under Shopee Lindung Niaga, including fee waivers, reduced commission rates, free advertising credits and fulfilment incentives to help local MSMEs start, scale and grow sustainably.

Watsons unveils “Watsons Evergreen” with Pantone to celebrate 185 years of trusted care and...

Watsons has launched "Watsons Evergreen" in collaboration with the Pantone Color Institute to celebrate its 185th anniversary, introducing a signature colour that represents trusted care, everyday vitality and the brand's enduring connection with customers across global markets.

STAMPEDE creates 11,000 free business pages to bring Singapore’s AI push to local F&B...

STAMPEDE has launched 11,000 free business pages to help Singapore F&B operators adopt AI-powered loyalty programmes, enabling hawkers, cafés and restaurants to improve customer retention, referrals and repeat visits without complex technology or additional hardware.

Alylytiq launches AI-powered research solutions to make big-brand insights affordable for Singapore SMEs

Market research consultancy Alylytiq LLP today announced the launch of Automytiq, a suite of AI-powered research solutions designed to make professional-grade market insights accessible to Singapore's small and medium-sized enterprises.

Thailand secures $43.6bn 1H 2026 investment surge as big tech accelerates Southeast Asia AI...

Thailand recorded US$43.6 billion in investment applications during the first half of 2026, led by AI data centres, digital infrastructure and renewable energy projects, strengthening its position as a key Southeast Asian hub for technology, manufacturing and foreign direct investment.

Most Viewed

spot_img
WC26

World Cup 2026

Updates, Fixtures, Results & Standings