Carat and Vizeum dominate MMA 2015
THE 11th Malaysian Media Awards (MMA) 2015 held at the Majestic Hotel in Kuala Lumpur honoured and celebrated excellence in advertising and media execution. The grand affair was attended by prominent senior industry professionals and agency heads who came to support and cheer their teams and congratulate the winners. The theme “Back to the Future” witnessed the attendees, mostly decked in creative, futuristic attire. Organised by the Media Specialists Association (MSA) of Malaysia, the night provided due recognition and reward for excellence and outstanding performance in successful, strategic and innovative execution. Twelve awards were presented to agencies with two special trophies awarded to “The Advertiser of the Year” and “The Grand Prix Winner”.
GOLD WINNERS
► GRAND PRIX WINNER
Carat Media Services (M) Sdn Bhd
► ADVERTISER OF THE YEAR
Permanis Sandilands Sdn Bhd
► BEST USE OF TELEVISION/CINEMA SCREEN
Carat Media Services (M) Sdn Bhd
► BEST USE OF SPONSORSHIP
Mindshare Malaysia
► BEST USE OF BRANDED CONTENT ON SCREEN
Vizeum Media Services (M) Sdn Bhd
► BEST USE OF DIGITAL (online / interactive/ mobile)
Vizeum Media Services (M) Sdn Bhd
► BEST USE OF DIGITAL PERFORMANCE MARKETING
Carat Media Services (M) Sdn Bhd
► BEST USE OF SOCIAL MEDIA
Starcom MediaVest Group
► BEST USE OF OUT OF HOME MEDIA/POS MEDIA
Carat Media Services (M) Sdn Bhd
► BEST USE OF ACTIVATIONS/EVENTS
Zenith Malaysia
► BEST USE OF SMALL BUDGET (UNDER RM100,000) - EXCLUDES DIGITAL
Carat Media Services (M) Sdn Bhd
► BEST USE OF ABC AUDITED NEWSPAPERS/MAGAZINES
Carat Media Services (M) Sdn Bhd
► BEST USE OF RADIO/AUDIO
Vizeum Media Services (M) Sdn Bhd
► BEST USE OF INTEGRATED MEDIA CAMPAIGN
Carat Media Services (M) Sdn Bhd