Choose U Mobile this new year

The New Year brings better offers and bigger surprises to U Mobile subscribers and consumers. Malaysia’s most dynamic and innovative telco recently unveiled its marketing approaches and directions for 2014.
This year, U Mobile introduces its new prepaid and postpaid plans, along with special promotions for its U Card loyalty programme. Guests at the launch were treated to a series of fun and engaging activities prior to the new inductions to the year.
Once launched, there was buzz about U Mobile’s refreshed prepaid and postpaid offerings, which promised #thebestfree and #thebestunlimited experience through high-speed mobile internet, free calls, free internet and a string of value-added services, all within an affordable package. The U Card loyalty programme, together with the packages, enable customers to enjoy rewards, discounts and benefits from U Mobile plus its 71 and more, lifestyle merchants.
“Our new prepaid and postpaid offerings, along with the new enhancements within the U Card programme, are also timely, as customers can be relieved from hefty mobile expenses in the midst of the rising cost of living,” said U Mobile’s director of marketing, Jasmine Lee.
Aiming to expand their market share in the postpaid field, U Mobile introduced its new, affordable, postpaid plans, designed for youth and “freshies” into their first job.
The new unlimited postpaid plans -Unlimited 50 and Unlimited 80 - offer customers #thebestunlimited mobile experience through unlimited free calls to any U Mobile user at any time of the day, without time bands, along with unlimited high-speed mobile internet connection.
Subscribers can enjoy LTE (4G) internet speeds in selected areas within Klang Valley and Johor Baru, and high-speed 3G mobile internet nationwide. Upon
exceeding their data limit, U Mobile customers can still surf the internet without additional charges. Offering the market’s lowest entry plan, U Mobile’s brand new postpaid plan also comes with the telco’s “Internet” and “Calls Sharing” services.
U Mobile is the first telco in the local market to offer such services where customers can share their calls and internet connection across three mobile devices.
Subscribers who travel to China, Hong Kong, Taiwan, Singapore, Thailand, the Philippines, Indonesia and Vietnam can also enjoy the telco’s attractive unlimited internet roaming service at a maximum of RM30 per day.
In light of the upcoming Chinese New Year and Valentine’s Day celebrations, U Mobile is throwing in special deals for its U Card holders. The telco launched the “8 for 28” Spring Festival promotion where U Card members can redeem their points for mobile devices, vouchers, U Card points and other freebies across the eight participating merchant brands.
U Mobile subscribers can also celebrate their love affair with U Card by participating in a mobile application game. Contestants stand a chance to win the Samsung Galaxy Note 3, romantic dinner treats and luxurious hotel stays under the ‘‘U are my Valentine” campaign.