PETALING JAYA: Through everyday driving, 9,549 Proton e.MAS owners helped reduce street-level air and noise pollution in 2025, translating electric vehicle (EV) adoption into tangible sustainability outcomes.
On an annualised basis, the growing community of Proton e.MAS vehicles in operation contributes to cleaner air at the point of use, quieter urban journeys and reduced reliance on fossil fuels, while giving owners a meaningful “head start” on their sustainability goals.
The milestone coincides with the first anniversary of the Proton e.MAS 7, which concluded 2025 as the Malaysia’s number one EV model, while the newly launched Proton e.MAS 5 continues to gain traction as the brand’s most accessible electric offering as Malaysia’s “first affordable EV”.
As of Dec 31, 2025, there were 9,336 units of Proton e.MAS 7 registered, including 8,677 locally and 659 exported. At the same time, the Proton e.MAS 5 has entered the market with 213 units delivered. Ahead of the delivery rollout, Proton’s subsidiary Pro-Net worked closely with its dealer network to ensure readiness across sales, vehicle handover, customer onboarding and after-sales operations, enabling more drivers to take a confident head start into electric ownership.
“2025 marked an important head start for Proton e.MAS, not just in terms of growth, but in the real-world impact our vehicles are making every day,” Pro-Net CEO Zhang Qiang said, adding that with 9,549 e.MAS vehicles now in operation, they are seeing how their e.MAS owners can contribute to cleaner air, quieter journeys and reduced fuel consumption through ordinary driving.
“As we move into 2026, our focus remains on building on this head start by expanding our electric offerings, strengthening charging and after-sales support, and ensuring that electric mobility remains practical, accessible and rewarding wherever our vehicles operate,” he said.
With both Proton e.MAS 7 and e.MAS 5 now in operation, e.MAS owners are estimated to help offset up to 10 million litres of petrol consumption per year, avoiding up to 21,000 tonnes of tailpipe carbon dioxide emissions while lowering nitrogen oxides and particulate matter. Proton e.MAS owners also help to reduce urban traffic noise at low speeds since EVs generate six to 10dB less noise compared to internal combustion vehicles.
More importantly, the shift to electric driving delivers immediate human-centric benefits at street level, from quieter commutes to reduced exhaust exposure in densely populated areas.
Officially launched in December 2024, the e.MAS 7 represents Pro-Net’s first fully electric model, developed through over 700,000 man-hours and 10 million kilometres of testing to deliver dependable electric performance suited to real-world driving conditions.
