UNDERPRIVILEGED families in Malaysia, especially those from the low-income (B40) groups, face significant challenges in preparing their children for school. The financial burden of school supplies – uniforms, shoes and educational materials – places immense strain on many households, making it difficult for their children to fully engage in their education. These challenges not only affect the students’ participation in the learning process but can also lead to feelings of exclusion and lowered self-esteem.
Recognising these struggles, Tenaga Nasional Berhad (TNB) has committed itself to supporting these communities through three key initiatives: the Pintar School Adoption Programme, Trust School Programme and Ceria Ke Sekolah.
The initiatives are part of TNB’s broader commitment to corporate social responsibility (CSR) and education, aiming to bridge the educational gap for underprivileged students across Malaysia.
Pintar School Adoption Programme
Launched in 2007, the programme is an initiative by Khazanah Nasional and focuses on improving access to quality education for students in rural and underserved areas. Through the adoption of schools, TNB says it has enhanced the educational experience of students from 66 primary schools across Malaysia, benefitting nearly 4,088 students.
“The programme provides academic support, motivational camps, sports training and leadership development. Between 2017 and 2019, we saw 10% of students involved in the programme achieve excellent results in the UPSR exams, with several schools recognised as high-performance or cluster schools.
