VitaHealth’s new VLife range combines convenience, quality ingredients and advanced nutrition technology for Malaysians with busy lifestyles.
SUBANG JAYA: VitaHealth has unveiled VLife, its next-generation on-the-go nutrition range, as the supplement brand looks to meet the growing demand for convenient wellness solutions among busy Malaysians.
The new range, launched exclusively at BIG Pharmacy and CARiNG Pharmacy, is designed to provide convenient daily nutritional support, reinforcing VitaHealth’s commitment to making preventive healthcare more accessible.
The launch was officiated by Vita Life Sciences (Malaysia & Singapore) chief executive officer Dr KS Beh alongside BIG CARING Group Business Unit Director – Health & Rehab Tay Li Yen.
National badminton Olympian and VitaHealth brand ambassador Pearly Tan was also present at the event.
Designed to fit modern lifestyles, VLife comes in compact, easy-to-carry sachets that can be consumed anytime and anywhere. The range supports various health needs, including immunity, energy, calmness, eye health and feminine wellness.
Dr Beh said changing consumer lifestyles had driven the need for more convenient nutrition solutions.
“Today’s consumers are busier than ever, yet their health remains a top priority. At VitaHealth, we believe nutrition should work around people’s lifestyles. VLife combines advanced science, high-quality ingredients and convenience.
“We want to redefine everyday wellness by making it simple, enjoyable and effortless rather than an obligation. Whether they are students, working professionals or seniors, VLife helps people make proactive wellness a natural part of their daily routine,” he said.
The VLife range is vegan-friendly, Halal-certified and manufactured under stringent quality assurance standards.
It also features VitaHealth’s proprietary doubleNUTRI® technology, which is designed to improve nutrient absorption and effectiveness.
Tay said the collaboration reflects the pharmacies’ commitment to providing innovative healthcare products that meet the needs of today’s consumers.
“At BIG Pharmacy and CARiNG Pharmacy, we believe maintaining good health should be simple, convenient and accessible to everyone.
“Our collaboration with VitaHealth to introduce the VLife series reflects our commitment to bringing innovative wellness solutions that fit into today’s busy lifestyles without compromising on quality or efficacy.
“We look forward to helping more Malaysians embrace preventive healthcare through products that make daily supplementation easier than ever,” she said.
A panel discussion held during the launch featured healthcare professionals, lifestyle advocates and Pearly, who shared how the product complements her demanding training and competition schedule.
“My schedule is always changing. Having a convenient supplement format that I can take anytime, anywhere makes it much easier to stay consistent. VLife fits naturally into my routine and helps me stay focused on performing at my best both on and off the court,” she said.
VLife has been available at BIG Pharmacy since 2023 and is now expanding its distribution to CARiNG Pharmacy outlets nationwide.
With nearly 80 years of experience in nutritional supplements, VitaHealth said the launch reinforces its “Healthy Life, Happy Vibes” philosophy by offering convenient, science-backed nutrition solutions to support Malaysians at every stage of life.
