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KUALA LUMPUR: Former Mrs Malaysia World, Priyaa Simmi, was bestowed the prestigious Global Iconic Woman 2023 award for her outstanding contributions to digital innovation and women’s empowerment.

The award was presented to the beauty queen and entrepreneur at the International Conference on Multidisciplinary Innovations in Education, Social Sciences, Humanities, and Business (MIESHB - 2023) held at Manipal GlobalNxt University, Malaysia, on Dec 22.

“The Global Iconic Woman award not only celebrates Priyaa’s business acumen but also her influential role in shaping a more secure, empowered, and technologically advanced society.

“Priyaa's work epitomises the conference's focus on interdisciplinary innovation and its potential to foster a healthier, more progressive future,” said a statement made available to Bernama.

Priyaa also stood as a testament to the vision of E.M. Gopalakrishna Kone Yadava Women’s College, established in 1974, to empower socioeconomically disadvantaged women.

At the core of Priyaa’s achievements is Security2u, a pioneering security platform in Asia, making premium security services readily available for individuals from all backgrounds.

This innovative approach has transformed the traditional security landscape, positioning Priyaa at the forefront of industry change.

Her entrepreneurial acumen is further demonstrated through Ecoqueen, an e-commerce platform she founded, reflecting her commitment to integrating digital innovation in business.

The DhyanDharm Educational and Research Foundation, based in Madurai, Tamilnadu, India, recognises her contributions and views her as a symbol of holistic education and women's enlightenment. -Bernama