Daikin Malaysia partners with Usun Holding to drive innovation, sustainable growth and enhanced customer value through a new MoU.
DAIKIN Malaysia Sales & Service Sdn. Bhd. has entered into a strategic partnership with Usun Holding Sdn. Bhd., marking a significant step towards advancing innovation, sustainable growth and greater value for customers and stakeholders.
The collaboration, formalised through the signing of a Memorandum of Understanding (MoU), brings together Daikin Malaysia’s expertise in energy-efficient air conditioning and indoor air solutions with Usun Holding’s extensive business network and industry experience.
The MoU signing ceremony was officiated by Daikin Malaysia Sales & Service Sdn. Bhd. Managing Director Lawrence Song Yew Beng and General Manager Lee Wai Kok, together with Usun Holding Sdn. Bhd. Managing Director Austin Phuah and Project Director David Yeong Wei Loon.
The signing was witnessed by Selangor Football Club Local Giants Programme Advisor Datuk Lee Chong Haw and Chief Operating Officer Aladdin Mostafa.
According to both companies, the partnership aims to leverage their respective strengths to drive business growth, strengthen market competitiveness and unlock new opportunities in an increasingly dynamic business environment.
The collaboration will also focus on exploring innovative solutions that enhance customer experiences while supporting industry development, particularly as businesses continue adapting to evolving consumer expectations and sustainability requirements.
Beyond commercial objectives, both companies said they are committed to promoting sustainable business practices and creating long-term value through future initiatives that support business transformation, operational excellence and broader industry development.

Speaking at the signing ceremony, Daikin Malaysia Managing Director Lawrence Song said: “At Daikin, we are driven by our mission of “Perfecting the Air.” But beyond that, we aim to perfect the entire living experience from comfort to convenience, from energy savings to air quality.
“Through this collaboration, homeowners will enjoy Daikin’s latest inverter air conditioning solutions, designed by Malaysian, manufactured in Malaysia and used by Malaysian.”
Usun Holding Managing Director Austin Phuah said the company was looking forward to a long-term partnership with the global air conditioning brand.
“We are excited to collaborate with Daikin, a globally recognised brand known for its quality and innovation. We believe this partnership will create mutual value and strengthen the relationship between our two organisations.
“I would like to express our sincere appreciation to Daikin for your trust and support. We look forward to building a successful, long-term partnership together.”
Moving forward, both companies said the partnership reflects a shared vision of building a future driven by innovation, trust and mutual success, while remaining committed to delivering exceptional customer experiences and sustainable growth that benefits customers, employees, business partners and stakeholders.









