BERJAYA Times Square Kuala Lumpur (BTSKL) has made a considerable effort to reshape its retail experience by transforming the popular shopping destination into a family entertainment mall that caters to the current generation.
BTSKL executive director Tan Tee Ming has revamped the retail offerings on all floors with fresh, new and numerous entertainment options to give the mall a fresh breath of life, after two decades of success.
Opened in 2003, BTSKL features a shopping mall, office space, hotel, service suites and the largest indoor theme park. It quickly turned into an iconic landmark in the city and “a place to be” for every Gen X and Millennial in the early 2000s.
“However, that was 20 years ago, when there were barely over 10 to 15 shopping malls in Malaysia.
“Today, in 2024, there will be over 80 shopping malls in Kuala Lumpur. In order to be competitive and stay relevant in what has become a hyper competitive industry, BTSKL needs to effectively differentiate ourselves in what we have to offer consumers,” explains Tan.
