Originally launched in 2002, the Continental GT played a pivotal role in Bentley’s resurgence, dramatically increasing sales and redefining the brand for the modern era. Inspired by the 1952 R Type Continental, the Continental GT adopted key design elements like the power line, the haunch, and the sloping roofline. This design ethos contributed significantly to its popularity and sales success.
The impact of the Continental GT on Bentley’s fortunes was immediate and profound. Annual sales soared from about 1,000 cars to over 10,000 within four years. The second generation, unveiled in 2010, introduced a W12 engine, followed by a 4.0-litre V8 option in 2012. The third generation, launched in 2018, was built on a new platform with a new engine, suspension, electrical architecture, and updated interior and exterior designs, setting a new benchmark in the luxury GT segment.
