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Monday, June 22, 2026
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EV market faces first decline as hybrids gain ground in 2024

ELECTRIC VEHICLE (EV) manufacturers are facing new challenges as the market share for fully electric vehicles has retracted in 2024 for the first time since the data collection began, according to a report from the Alliance for Automotive Innovation. While the decline is minimal—just 0.1%—it signals a shift in consumer preferences. Despite this setback, traditional internal combustion engine (ICE) vehicles have experienced the largest drop in market share, losing 2.3% in 2024. Consumers are instead gravitating toward plug-in hybrid electric vehicles (PHEVs) and traditional hybrids, with market share increases of 0.3% and 2.2%, respectively.

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