BRAND’S Essence of Chicken (BRAND’S) is partnering with PLUS Malaysia Berhad (PLUS) to launch the road safety campaign Kekal Bertenaga Dan Selamat Di Mana Jua Anda Berada. Through this campaign launch, BRAND’S and PLUS hope to educate and promote safe driving behaviour while encouraging road users to remain alert during this festive season.
During this festive season, PLUSRonda plays a crucial role in ensuring that highway users have a safe and smooth journey during the festive season. BRAND’S is also showing their support for the team by providing BRAND’S Essence of Chicken to help PLUSRonda officers to stay alert and energised throughout their work shift during Ramadan and Hari Raya Aidilfitri with ease and safety.
PLUS Malaysia Berhad’s Senior General Manager for Operations Mohd Yusuf Abdul Aziz said: “We are happy to be able to partner with BRAND’S Essence of Chicken in this BRAND’S x PLUS Kekal Bertenaga dan Selamat, Di Mana Jua Anda Berada campaign, that not only appreciates the tireless efforts of our PLUSRonda but is also co-promoting safe driving practices among the public.
“This is a period when families get together, schools are closed, and many Malaysians are on a break, and everyone partakes in the festivities of the season. It is also a time to relax, recharge and take a well-deserved break. It is important to remind drivers to practise road safety and not recklessly place the lives of other road users at risk.”
